Local Search has become one of the key strategies within Search Engine Optimisation and Marketing. It involves analysis, practical application and measurement focused on achieving higher rankings in proximity-based search results. These are search results that take account of your geographical location.
Local Search holds enormous potential for businesses who want to attract new customers. If used to its full potential it can make a major contribution to the overall success of your business.
Our mission is to share our expertise on Local Search Optimisation specifically across the MENA Region with a prime focus on UAE with regions like Dubai & Abu Dhabi, where local search strategies are not widely known about or practiced but can achieve excellent results.
By the end of the whitepaper, you will have explored all the key elements that need to be implemented to rank locally within your geographical area. If actioned correctly, these could make a significant contribution to the overall success of your business.